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How, when and why we stay in touch with installers and customers
Staying in touch with customers is important for any company; it often forms part of any good marketing strategy. Simply put, if you can build good relationships with current customers then you hope it will pay itself back in the form of future endorsements and purchases.
In some industries, however, staying in touch with customers isn’t only a ‘nice to have’ – it’s critical. That applies to remote monitoring.
It’s essential that we notify customers when something is – or could soon be – compromising the security of their site. We do that using notifications – via SMS and/or email – from our market leading fault tracker system, YourSight.
Clear customer communication is paramount at Farsight, so we thought we would put together a blog post elaborating on how, when and why we communicate with installers and end-users.
Why? To minimise risk
Customers choose remote monitoring because it makes their site much, much more secure. They know that security professionals are on hand to respond to alarms from their site 24/7, as a result it can also have positive consequences on the cost of insurance. When an incident occurs, the fact that it is visually verified by a security professional means that it often holds more weight and becomes a priority for emergency service response.
If we cannot remotely monitor a site effectively then that site is at risk and its insurance may also be compromised. So we’ve worked hard to make sure we let installers and end-users know, when we know, if there is an issue potentially putting their site at risk.
Staying in touch with customers is important to all businesses but for ours, possibly even more so. That’s why we invested in developing the bespoke YourSight platform. It means we can keep our communications with customers and installers streamlined – sending them the messages that they really need to know about.
Are you an installer? Do you need a full service, professional security service?
Get in touch with us today to find out how Farsight Security could improve your security and business
efficiency. Either phone us 0845 371 0101 or email us at firstname.lastname@example.org